Prior to Marvin Gaye’s What’s Going On, Marvin’s image and
music was cool and collected.
Marvin was known as the sex icon of his time and generated millions of fans. He
had before this iconic song had never written a record that was controversial. The
social and national influences that contributed to What’s going on was in part
due to the racism, war, and Marvin ‘s brother Frankie who came back from the
Vietnam war haunted by images and memories of what he had gone through. Marvin Gaye
accompanied by Renaldo “Obie” Benson who also was also inspired by a series of events that
happened at that time, began to create this masterpiece. The
obstacles faced by Marvin Gaye to get What’s Going On recorded and released were many. Berry Gordy founder of the Motown records didn’t
want Gaye to sing contentious song. It was totally the opposite of what Motown
was known for and Berry Gordy didn’t like it. It was “The worst thing I’ve ever
heard in my life” Said Gordy. He didn’t know how it would affect Marvin’s
career or how his fans would take to this song. The record label even refused
to release his record, which Marvin Gaye responded by not coming in the studio.
They eventually released the album and contrary to their beliefs, the album
sold and was an instant hit. What set Marvin’s record apart from others in his
time was the fact that its subject matter was something not discussed by any
act on Motown. Another thing was his double lead on vocals, something that
eventually became signature to him. The impression What’s Going on by Marvin Gaye has on me is a good one. He has
taught me to go outside the box and do what your heart tells you even if others
don’t believe at first.

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